It is either painstakingly dull or a piece of art.
Regardless, it's connecting the remote, outback regions of Australia - easily forgotten - to thousands of viewers.
And Traditional Elders in Central Australia are jumping on the bandwagon to show off their stunning corner of the world.
When the SBS aired three hours of The Ghan's iconic train journey from Adelaide to Darwin, many were left scratching their head.
It was Australia's first foray into the Norwegian genre of slow TV, a marathon watch covering ordinary events, but it pulled in half a million viewers.
The first episode in a two-part program On Country explores some of Central Australia's iconic landscapes with Traditional Owners sharing their stories and knowledge.
"On Country preserves important stories and language but also gives an important perspective to viewers about the value of country to Traditional Owners," Rita Cattoni the manager of Indigenous Community Television said.
"We get to see the country through their eyes and their values, as well as visit some spectacular Central Australian places."
On Country deviates a little from the ongoing red dirt typical of the centre of Australia to show off communities, cultural sites and the Traditional Elders themselves.
"On Country, it's who you are and the roots run deeper than anything, or anybody," Traditional Elder Marie Ellis from Amoonguna said.
"We had a lot of fun making this and we hope people enjoy it and learn something about the history of this place."
The first episode of the two-part program On Country will screen on ICTV on Saturday, November 16 at 7pm and will be available to stream on ICTV PLAY.